About JR

James Rick Stinson
At the age of 4, James was either going to be a priest or an Entrepreneur. At that age his mother recounts how he sold finger paintings in the drive way, affixing price tags next to each one. His best (and only) customer was his mother who bought them all. His first profitable business was a lemonade stand near their home, which raked in $5 a day.
Fast forward some years later, James Rick Stinson was awarded Young Entrepreneur of the Year by Southern Utah Chamber of Commerce in 2001, for starting his first major venture with less than $1,000 at the age of 17. By age 18 he had gotten into as much as $30,000 in credit card and personal debt but somehow managed to get out of it. Over the next 3 years he grew that business to half a million dollars in sales and expanded to build an office in Noida, India where he lived and worked for 3 months before returning to the US. James learned the hard way that you can’t do it all yourself. He had been the top sales person at his company and when he stopped selling to focus on building out the office, things took a turn for the worse. He ended up closing the business a few months later due to losses. “It crashed and burned but I was still alive”.
Undeterred and excited after getting his first taste of Asia, James started his second major enterprise a call center outsourcing business in Manila, Philippines, where he would live and work for the next five years. He was interviewed by Fox News Business for his role in outsourcing, starting his company Global Sky in the Philippines at the age of 20, and growing it from $0 to $2.5 million, 0 to 200 employees inside those 5 years.
James made a minor appearance on Oprah in conjunction with the “Big Give” reality show and was on the cover of NSA magazine for its feature on the next generation of young speakers.
Although not a priest, James has not ignored his true calling to share his light with the world. Along the way for more than 15 years, James has continued to study how to develop and harness human potential. A childhood curiosity about dreaming & meditation and an adolescent desire for confidence and control over the quality of each day, evolved into thousands of hours of research and experimentation in the areas of personal development, philosophy, biology, physics, psychology, evolution, religion and spirituality, naturally altered states of consciousness, entrepreneurship, economics, and politics. The broad scope of James’ experience and study gives him a unique perspective not usually found in other forms of literature or presentation.
James is perhaps best known for his daily fulfillment plus goal achievement philosophy, “The balance of Money and Meditation” he calls it. James lives and teaches the way of a Spiritual Entrepreneur.
ABOUT FULL POTENTIAL
James Rick Stinson founded FullPotential.com as a global community for positive change. The Full Potential book series is the product of James’ quest to take thousands of hours of research and distill it into clear, concise, immediately useful information. James encourages everyone who wants to live a better life physically, mentally, spiritually, socially, emotionally and financially to join him at FullPotential.com
James Rick is host to http://www.FullPotential.com – a global community for positive change. A site for people who are passionate about improving their lives and believe they have the power to change the world.
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From an Interview with Voice of America
1 – What made you get into Full Potential, where do you think it all started?
Well a couple of things actually. I was determined to take control of my days. Some days were good, some days were bad – and if I could control the outcomes I wanted to find out how. So this got me thinking in terms of causes that produce desired outcomes. And secondly I always had a curiosity about sleep and dreams, which at the time scientists didn’t know much about and frankly they still don’t know much about it. I was always curious about altered states of consciousness because they seem to take up so much of our lives without a clear answer why. I wanted to a clear answer for why we’re here. My quest to find out why made me curious about everything and evolved into thousands of hours of research and experimentation in the areas of personal development, philosophy, biology, physics, psychology, evolution, religion & spirituality, naturally altered states of consciousness, entrepreneurship, economics and politics. I realized that many concepts from one field can be borrowed and applied to another. For example Pareto was an economist but his 80 / 20 principle applies to many other fields besides just the economy. This is how the Full Potential philosophy evolved. I started applying concepts across a wide range of fields to develop human potential.
2- How has the Full Potential philosophy affected your life?
Well on a physical level I’m in top physical shape, I eat healthy, drink plenty of water and exercise nearly every day.
On a mental level I read every day. This has provided me with a great deal of self knowledge and self mastery. I have an abundance of concepts available to me that usually rise to the surface and serve me in some way no matter what circumstances I’m facing.
On a spiritual level I have great raised my level of awareness. I have a deep inner connection to what many might call spirit.
On a social level while I used to be a bit more introverted I get along incredibly well with others, I understand human motivation and it has served me well in starting and leading a company that now has close to 200 employees.
On an emotional level I feel centered and stable. I know how to deal with emotions and express them in healthy ways. I used to have a temper – I still feel emotions coming on but I know how to channel them quickly.
On a financial level I appreciate the freedom I enjoy. I travel frequently, living and working where I want because I can handle my business remotely. I have a healthy residual cash flow coming in through the business. I have a great deal of self restraint so I don’t make purchases I don’t need or emotional investments. I have a great deal of personal self-love so I don’t have to show off the money I have in ways that make my Ego feel important. I also understand economics a great deal more and see just how fragile this man-made system is. I’m confident that at some point money will be a non-issue for the world and the term ‘wealth’ will mean so much more than material riches.
In the meantime I recognize it’s important how to earn, save and invest and as a result of the Full Potential philosophy I do them all in a leveraged fashion.
All of these life areas – physical, mental, spiritual, social, emotional and financial overlap so that when you master one you add more power to the next.
3- Who were your role models and why?
Well I started out listening to Napoleon Hill’s the Science of Personal Achievement audio series. I would listen to it over and over and over. I was about 14 years old then. Then I started reading his books beginning with Success Through a Positive Mental Attitude, then of course Think and Grow Rich. I read Norman Vincent Peale, How to Win Friends and Influence People. Basically I really got into the classical personal development first. Then I really got into Anthony Robbins stuff – I remember listening to his 30 day audio series, I was in 7th grade, waking up every morning at 4:30 while doing the 30 day course so I wouldn’t be in a hurry to go to school. I listened to just about every other audio course Anthony Robbins produced – which aren’t cheap. I enjoyed Brian Tracy’s stuff, he really emphasizes daily learning and clarifying your goals – I found that very helpful.
In the beginning my goal was really about financial success. But I also balanced this a great deal with spiritual books on meditation and awareness. I think that balance was really critical to staying in touch with what is truly important. My major spiritual role models were Wayne Dyer, Deepak Chopra, Osho and recently Eckhart Tolle – spirituality is far less complex than business but it requires a lot of focus.
4 – Why do you think it’s important for a person to live their Full Potential?
I believe that if a person has a Full Potential – why not? Why not live it? Every person’s potential is different, but the fact that everyone has one is a HUGE thing. We should strive every day to imagine what that potential might be and do everything we can to live it. Imagine what the world might look like if everyone was living their Full Potential.
5- What is your vision for Full Potential?
Well so I’ve hinted at my vision. It begins with personal development – I feel a person must reach a certain level of personal fulfillment before they can really be of great service to others. So I am trying to provide the most effective, accelerated and condensed versions of personal development available. While many are creating bigger programs, I struggle to create smaller programs. Right now I’m working on having a show for Full Potential – I would like to have a TV show like an Oprah or Dr. Phil but it will be catering to the younger generation – high school and college kids. There is a huge vacuum in the media in terms of quality information, lots of entertainment – very little life transforming content. We are in the attention deficit age too – not as many people are reading books. So my goal is to create a show and serve up high quality content in a way that resonates with the younger generation and that’s a big part of what I’m trying to do right now. If there’s anybody who is listening who feels they can help with making this vision a reality – they should definitely get in touch.
Ultimately my long term goal with Full Potential is to create a community with millions of members. Not like a cult or a religion, but an online and offline community that poised to take action – that meets on a local level regularly to discuss ways to improve their lives and improve their community. I believe an organized, educated and motivated class of people is the surest path to good governance. The internet makes this possible now more than ever before. And I believe making good use of this tool is the key to eliminating government waste and creating real transparency in government. So ultimately I guess my goal is political and economical in nature – to improve the allocation of world resources through an organized, educated and motivated global society.
6 -What are some tips you could recommend to our listeners for living life at their Full Potential?
My first tip would be to ask good questions. Questions guide our focus. One single question has opened up so many doors: How can I improve my life every day and help others do the same?
Now here are some tips for how to improve your life, many thousands of hours of research have gone into why things works, we just don’t have the time to go into that – so I’ll just give them to you straight and you can do your own research.
But here they are – I’ll break them down into the six major areas of life:
Physical: Drink plenty of water about one glass of every one or two hours, avoid soda pop like the plague. Try to eat a green salad with every meal and at least once a day. Discipline yourself to eat sugary deserts or candy at the most only once or twice on specific days during the week. Try to do something physically active every day – get the heart pumping.
Mental: Read at least once per day. Set a goal each day for the number of pages you’ll read. I try to read about 100 pages a day. These aren’t fictional books – they are personal development or spiritual growth related. This has been an incredibly rewarding goal that causes me to read 2 – 3 books a week and filled my mind with an abundance of useful and insightful information.
Spiritual: Meditate at least once per day. There are many different types of meditations – I recommend starting out with a simple 10 breath breathing meditation, to slow the mind down and strengthen focus. I have a video where I talk about this on FullPotential.com
Social: Interact with at least 3 new people in person every day. It doesn’t matter who they are or how long the interaction lasts – just get out there and meet new people and try to brighten their day with a smile.
Emotional: Monitor your emotions and do your best to remain centered on a regular basis. Observe emotions that don’t serve you and do your best to redirect your thoughts or express negative emotions in healthy ways. Over time you’ll develop a series of ’switches’ for turning off negative emotions the moment they arise rather than letting them run their destructive course.
Financial: Financial success is all about leverage. Your first source of financial success is you and how you manage your time. I suggest planning your day before you begin and setting goals – like those discussed here and others that are important to you. You don’t need a complex system for planning. Just a blank sheet of paper to brain storm what you need to do, then schedule those activities on the same sheet of paper. Cross off the activities as you perform them and when the paper gets cluttered or your schedule gets off track, just turn the paper over again and re-write the stuff you didn’t finish. Sometimes I start over with a blank sheet of paper 2 or 3 x a day. I find it helps to keep writing the unfinished activities down because it motivates me to finish them just to get them off my list.
Financial leverage begins with time leverage. At first it doesn’t matter what you schedule as long as it gets done! Over time if you notice the results you’re getting, you’ll just start naturally scheduling activities that produce better results. Your first goal should be to free up your time as much as possible and then improve the amount of money you earn per hour. Leverage begins when you start hiring people or developing systems to do what needs to be done because you have more important things to do. At this point you’ve identified what needs to be done and you’ve also identified what is a high value activity.
7 -Now many people recognize it’s easy to give advice, how often do you follow your own prescription?
Because planning is built into my routine – I make time for all the high value activities I mentioned almost every day. The only exception is if emergencies come up. I want to point out that I’m not rigid in my day which just causes stress. I’m quite flexible – if my schedule goes off track in the first five minutes I just know that I can start over with a blank sheet of paper as soon as I finish whatever took me off track. It’s no big deal. The main thing is that I have something to go back to, something that will get my focus back on track. That’s critical. The only time I have fallen off track is when I fallen out of this routine – and that can only happen if you get lazy or stop noticing the results produced from your actions.
8- If there’s one thing you want the audience to remember from this interview – what is it?
I want them to remember that big changes start with small steps. It can be overwhelming to list down all the changes you want to make in your life – and then never take the first step. I believe the most important thing to remember is to take personal commitments seriously. This is your source of will power. Anything you will ever do in your life is based on your ability to commit and then do it.
I have a series of featured videos on Full Potential, these videos are completely free by the way – they are called the Six Levels of Self Mastery and they talk about how through a chain of unbroken commitments – beginning with little tiny commitments I call micro-commitments you can eventually build up strength to make and keep larger commitments that you might have given up on before. So they key point here is – learn to make your own chain of unbroken commitments beginning with micro-commitments – this is the surest path to living your full potential. Again for details on how to do this they can visit FullPotential.com – join the community and watch the featured videos.

